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Continuing from the last post, every city has a local “Convention and Tourism Bureau”, responsible for the convention center and all of its business, and also responsible for managing the city’s tourism bureau. With it’s “billboard” in every guestroom, their brand is perfectly positioned to impact both of this key revenue drivers for every city. In the last post we dealt with the local tourism industry, in this post lets talk about the city’s convention business.Typically, local trade shows, industry events, and major conferences are held at the city’s convention center, generating tens of millions of tourism dollars for their city,... Continue reading